Pilsener light needed to increase sales of their new SKU but they needed a new plan to motivate their itinerant sales force called “canillitas”.
We created a program to make people notice the problems that winter caused in the small towns. So we created a fun way to spread the word in social media.
We had the marketing challenge to create a launching campaign for a new motorcycle brand in the middle of the pandemic.
The salt brand “Cris-Sal” needed a new fresh way to connect to their millennial target and to help the local business to get awareness. So we did a tropical adaptation of a talk show, that tours the restaurants.
The salt brand “CrisSal” wanted to bring a new product that had targeted the X-gen parents as the shopper. This was a special salt for grill, and this were MacGriller, the most recursive griller was born.
The mission was to make a low budget rich media for AXE.
The mission was to make a low budget rich media for AXE.
The ice cream brand Cornetto was losing market share between the teens and to do something quick. So we took the best driver to connect: music.
Guayaquil was the city of Ecuador that got the worst scenario during the Covid-19 first wave. IASA as part of the essential productivity group had to keep their operation going, so they needed to send a message to their team: “Gracias equipo” (thank you team).
This is a full self-production of my last single. I was in charge of direction, editing, photography and color grading.
This is a full self-production of a 360 video for my band “Daniel y los Yadas”. I was in charge of direction, editing, photography and post-production.
